When Did People Start Drinking Sweetened Green Tea?
In Japan, sweetened green tea powder is widely known as a refreshing summer beverage.
But when did this tradition begin? In this article, we’ll explore the cultural background and occasions that helped shape the popularity of green tea powder.
Origins in Traditional Matcha Culture
The roots of green tea powder lie in Japan’s longstanding matcha tradition.
Matcha has been used in tea ceremonies since the Muromachi period (14th–16th centuries), especially among nobles and samurai.
The idea of enjoying matcha more casually and conveniently led to the development of sweetened green tea as a ready-to-drink powder.
Rise of Powdered Green Tea After WWII
Sweetened powdered green tea, as we know it today, became commercially available during the 1950s to 1970s.
Initially served in cafés and sweet shops, it gained popularity as refrigeration technology and instant drink culture spread to households.
By the late 20th century, green tea powder had become a summer staple in Japanese homes.
When Do People Drink It?
Here are some common situations where sweetened green tea is enjoyed:
- During hot summer days – served cold for refreshment
- After sports or bathing – as a cooling and slightly sweet drink
- With children’s snacks – as a tea-like sweet beverage
- With wagashi (Japanese sweets) – to balance the flavors
Its ability to dissolve quickly in water and its light, refreshing sweetness helped it become a uniquely Japanese summer tradition.
Modern Green Tea Culture
Today, green tea powder isn’t limited to drinks—it’s also popular in sweets and café-style menu items:
- Green tea lattes
- Green tea floats
- Green tea shaved ice (kakigōri)
This trend reflects a modern reimagining of traditional Japanese flavors, blending nostalgia with contemporary tastes.
Summary
The custom of drinking sweetened green tea powder began as a way to make matcha more accessible.
Since the postwar era, it has grown into a beloved cold beverage enjoyed especially in summer.
Simple, approachable, and uniquely Japanese, green tea powder is now part of the country’s seasonal landscape.
Why not make it a refreshing part of your own summer routine?
